Marketers love to list out tons of promotional ideas and build them into comprehensive marketing plans that hit all the..
We all know the struggle that is writer’s block. You sit down, stare at a blank page, and just can’t..
Content marketing is the essential key to building an authoritative brand that primes an audience to buy. The best digital..
We all know that social media is golden territory for connecting with an audience and selling a product, but it..
Design is an area that’s often weak for marketers, especially in the publishing world. There’s this myth floating around in..
As you author, you might already know the basics of the endorsement process. (If you’re looking for a refresher about..
Authors and clients often ask me how to integrate their personal brand with their book brand. I love seeing writers..
We all know that Amazon is the publishing industry giant. In fact, it’s the ecommerce giant across numerous industries, but..
Want to know one of the most efficient and scalable ways to amplify your book’s message? Influencers. Influence marketing (using..
Some rules were made to be broken. In the world of social media marketing, there a number of rules out..