For writers who go the traditional publishing route, navigating a relationship with a publisher can be tricky. More often than..
Authors and clients often ask me about whether they should have a presence on YouTube and if video truly is..
There are authors, and then there are smart authors. By “smart,” I don’t mean a measure of intelligence. I simply..
How many times have you seen an acronym without context and thought, “Um, what?” Or how often do you see..
Why do you do what you do? What’s your purpose? What’s the point of your work, your company, your brand?..
Is your landing page not converting the way you want? Your emails not being opened or clicked? Your social media..
The publishing world has seen audiobooks explode recently. In the past year, we’ve seen an almost 20% rise in audiobook..
Imagine that you are majorly in book promotion mode. You’re rockin’ and rollin’, and you have that promotional copy all..
Online video is a powerhouse in the marketing world. The statistics are astonishing–and so clear in demonstrating the extreme value..
I remember a couple years ago, some thought the rise in podcast use was just a trend–a quick “in and..